Data Scientist

Overview

We are seeking a Data Scientist to help transform user behavior, content consumption, and campaign performance data into actionable insights for a digital healthcare content platform. This platform supports healthcare professionals by providing clinical knowledge, medical updates, continuing education, and community resources. You will work closely with cross-functional teams to enhance platform adoption, user engagement, content discoverability, and retention.

Key Responsibilities

• Analyze user journeys from app launch through feature adoption, content consumption, and repeat visits.
• Track and report on daily, weekly, and monthly active users, session frequency, session duration, and retention rates.
• Identify frequently used, underutilized, and abandoned platform features and recommend improvements.
• Conduct cohort analyses for first-time, returning, dormant, and reactivated users.
• Distinguish organic from campaign-driven engagement and evaluate communication channels.
• Measure content reach, viewer engagement, consumption frequency, completion rates, and repeat consumption.
• Analyze content performance by type, specialty, topic, publication date, and user segment.
• Evaluate CRM campaigns across push notifications, email, in-app messaging, and other channels.
• Track campaign metrics including delivery, reach, opens, clicks, click-through rates, and attributable engagement.
• Develop and maintain interactive dashboards and automated reports using Power BI, Tableau, or similar tools.
• Write SQL queries and use Python with Pandas for data extraction, transformation, and analysis.
• Audit and validate event tracking to ensure data accuracy and consistency.
• Develop user engagement segments and analyze retention and reactivation opportunities.
• Collaborate with Product, Marketing, CRM, Content, Engineering, and Leadership teams to translate business questions into analytical solutions.
• Present findings through clear visualizations, reports, and actionable recommendations.
• Maintain documentation for dashboards, data sources, metric definitions, and methodologies.
• Follow data governance, privacy, and access control practices for healthcare professional data.

Requirements

• 1 to 2 years of experience in data analysis or data science roles.
• Proficiency in SQL for data extraction and manipulation.
• Experience with Python and Pandas for data cleaning, transformation, and analysis.
• Strong skills in building dashboards and reports using Power BI, Tableau, or equivalent tools.
• Ability to analyze user behavior, content performance, and campaign effectiveness.
• Experience with event tracking validation and data quality assurance.
• Strong analytical and problem-solving skills with attention to detail.
• Excellent communication skills to present complex data insights clearly.
• Willingness to work full-time onsite in Mumbai (Andheri).